How to Improve Your Pro Program’s ROI and Keep Discounts With the Pros That Deserve Them
Join Quivers’ Director of Customer Success, Bradley Stevenson, and Sam Cook, COO at Tecnica Group, to learn how to increase your Pro Program’s ROI and keep discounts with the pros who deserve them. During this webinar, you will learn how to optimize your pro channel through your ecommerce store. You will also discover how “gamifying” your program incentivizes brand ambassadors to increase sales.
Business Operations in 2023: Reacting to the Current Social and Economic Climate
Presenters: Jeff Harbaugh, Moderator
Matt Gold, Christy Sports LLC
Hans Smith, Armada Skis
The industry, and the world for that matter, is living through a confluence of events that nobody has seen for 100 years. Nobody has ever managed through anything like it. We’ve got unsustainable debt levels and the end of a long term debt cycle, the first negative interest rates in 5,000 years, climate change, an ongoing pandemic, social/political polarization, mistrust of institutions, deglobalization and wealth inequality not seen since the so called “golden age.” It seems unlikely the winter sports industry can fix any of those problems, but we do have to deal with them. Join us for a conversation how the current realities are affecting our businesses and the changes we have been forced to make in both the short and long term.
Phasing out PFAS (a.k.a. PFC’s) from Snowsports Products
Presenters: Laura Hoch, Material Innovation, Patagonia
Todd Copeland, Copeland Consultancy LLC
SIA will host a discussion about how brands are phasing out PFAS (also known as PFC’s) from their products in anticipation of new and emerging state-level regulations. Join us for a chance to learn from one another about this evolving landscape of imminent bans and reporting requirements on products containing PFAS.
The Quiver: The Lifecycle of Winter Hard Goods
Importance of Brand Advocacy
Global Expansion For Outdoor Industry Companies
The U.S. Commercial Service invites you to join a presentation and Q&A session to prepare your outdoor industry company for global expansion on December 12th, 2022. Some of the international trade resources presented will include:
• International Digital Strategy for your eCommerce website
• Made in U.S.A. Sourcing & Products Directory
• Outdoor industry market outlooks by country
Our Presenters James Bledsoe, Director, eCommerce Innovation Lab Thomas Newberg, International Trade Specialist, OTEXA Daniel Bruner, International Trade Specialist, CS Utah and more. Make sure to join this educational opportunity and Q&A session!
Consumer Insights- Purchases for the Season Answering the what’s, where’s and when’s October 2022
Don’t miss all of the great educational sessions that SIA is providing at the OR Snow Show including Day 1 key note address. This show-opening session features speaker Dr. Abe Bakhsheshy, professor and lecturer of Organizational Behavior, University of Utah David Eccles School of Business, speaking about how Emotional Intelligence (EI) and a strong commitment to personal values are integral to effective leadership. This session is open to all OR attendees.
How Outdoor Industries Are Innovating In, and Talking About, Sustainability
In this snapshot of the outdoor industry from Compose[d], a digital strategy and creative services agency, brands and industry experts discuss the goals, strategies, innovations, and communications of sustainability. While many companies are finding creative ways to lessen their impact on the world, figuring out how to communicate the successes and failures of these efforts can pose an even greater challenge. Despite this, there is success to be had in spreading transparent and impactful sustainability messages to consumers and the industry at large.